{"teamId":"10673","campaignId":"2943","seriesId":"90270","from_email":"jferrell@topproducerscorner.com","email_subject":"\u201cI hate the lending business...\u201d","attachment":null,"email_message":"

\r\n\tHi {first_name},
\r\n\t
\r\n\tThat's an email I got recently.<\/span><\/p>\r\n

\r\n\tIt was from a lady telling me how much she hated her job as a Loan Officer because it \"just wasn't working.\"<\/span><\/p>\r\n

\r\n\tShe followed the old school strategies her manager told her to do... she did everything to the letter. And the clients just weren't coming in. She wasn't making money. She was struggling. She doubted she had even chosen the right career path.<\/span><\/p>\r\n

\r\n\tShe was disappointed, embarrassed, and had been seriously doubting that she even had a viable business at all because of that.<\/span><\/p>\r\n

\r\n\tThen she said, \"I connected with you because I heard you do things a little differently.\"<\/span><\/p>\r\n

\r\n\tYES!!!<\/span><\/p>\r\n

\r\n\tYou can imagine the happy dance I did when I realized my little voice is being heard! She is right, I absolutely DO things differently!<\/span><\/p>\r\n

\r\n\tAnd it's not that I don't focus on all the marketing strategies and tactics.<\/span><\/p>\r\n

\r\n\tIt's that through my experience of building a successful mortgage lending business and working with dozens of other loan officers on theirs, I just see that mortgage lending HAS to be handled differently now and even more so in the future.<\/span><\/p>\r\n

\r\n\tAnd this is why blindly following random strategies and working on ALL THE THINGS is probably not going to get you very far.<\/span><\/p>\r\n

\r\n\tSo what is working?<\/strong><\/span><\/span><\/p>\r\n

\r\n\tWell, that's what I want to share with you today and I'll get to the point fast because I'm crazy hungry right now and need to get some food ;-)<\/span><\/p>\r\n

\r\n\tYou see, most loan officers are focusing on DOING mortgages, instead of MARKETING mortgages. In other words, they spend all their time working IN their business, instead of ON their business.<\/span><\/p>\r\n

\r\n\tMortgage Technicians make a living. Mortgage Marketers make a fortune.<\/span><\/strong><\/span><\/span><\/p>\r\n

\r\n\tAt the end of the day, you get what you FOCUS on. Where your attention goes, your energy flows and results show. Tom's focus was reactive instead of proactive.<\/span><\/p>\r\n

\r\n\tIf you can relate to this, chances are, you're leaving 5-figures per month on the table in lost revenue. <\/span><\/p>\r\n

\r\n\tThat's REAL life-changing money, falling through the cracks due to anemic or non-existent marketing.<\/span><\/p>\r\n

\r\n\tYou can't let that happen. You and your family deserve better.<\/span><\/p>\r\n

\r\n\tJust a few tweaks and we can take those dollars off the table and put them in your wallet, where they belong.Imagine life with no more financial stress and total peace of mind, knowing you have a rock-solid, recession-proof business that keeps growing year after year... ALL BY REFERRAL and REPEAT business. <\/span><\/p>\r\n

\r\n\tYou ready for that?<\/span><\/p>\r\n

\r\n\tSchedule your complimentary breakthrough strategy session here<\/span><\/a><\/p>\r\n

\r\n\tThis is your time. You have what it takes. Let's make it happen!<\/span><\/p>","templateId":"0"}