{"teamId":"1230004719","campaignId":"5514","seriesId":"148829","from_email":"keith@wasserstromconsulting.com","email_subject":"{first_name}, Want Your Marketing To Work... EVERY TIME!","attachment":"","email_message":"<meta content=\"text\/html; charset=UTF-8\" http-equiv=\"Content-Type\" \/>\r\n<meta content=\"width=device-width, initial-scale=1, shrink-to-fit=no\" name=\"viewport\" \/>\r\n<meta content=\"\" name=\"description\" \/>\r\n<meta content=\"Mark Otto, Jacob Thornton, and Bootstrap contributors\" name=\"author\" \/>\r\n<meta content=\"AcelleSystemLayouts\" name=\"generator\" \/>\r\n<title><\/title>\r\n<!-- Bootstrap core CSS -->\r\n<link href=\"css\/bootstrap.min.css\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons\" rel=\"stylesheet\" \/>\r\n<link href=\"https:\/\/fonts.googleapis.com\/icon?family=Material+Icons+Outlined\" rel=\"stylesheet\" \/>\r\n<style type=\"text\/css\">\r\nh1,h5 {text-align:center;} .table { width: 100%; margin-bottom: 1rem; color: #212529; } .table thead th { vertical-align: bottom; border-bottom: 2px solid #dee2e6; } .table td, .table th { padding: 0.75rem; vertical-align: top; border-top: 1px solid #dee2e6; } th { text-align: inherit; } tr { display: table-row; vertical-align: inherit; border-color: inherit; } tbody { display: table-row-group; vertical-align: middle; border-color: inherit; } .text-center { text-align: center!important; } .display-4 { font-size: 3.5rem; font-weight: 300; line-height: 1.2; } p { margin-top: 0; margin-bottom: 1rem; } .container { margin: auto; } .pb-3, .py-3 { padding-bottom: 1rem!important; } .pt-3, .py-3 { padding-top: 1rem!important; } .image-container .image-wrap.image-placeholder, .footer-container .footer-wrap.footer-placeholder { background: #f3f3f3; outline: 1px dashed; outline-offset: -2px; display: inline-block; color: #979894; padding: 10px; width: 100%; text-align: center; position: relative; }<\/style>\r\n<div builder-container=\"\" builder-element=\"BlockElement\" builder-wrapper=\"\">\r\n\t<div builder-draggable=\"\" builder-element=\"BlockElement\" style=\"opacity: 1;\">\r\n\t\t<div class=\"container py-3\" style=\"margin: auto; width: 100%; padding-right: 15px; padding-left: 15px;padding-bottom: 1rem; padding-top: 1rem;\">\r\n\t\t\t<p builder-element=\"\" builder-inline-edit=\"\" style=\"margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t&nbsp;<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t<br \/>\r\n\t\t\t\t<br \/>\r\n\t\t\t\tHi {first_name},<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tI hope you found the time to watch the marketing video I sent you last week.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tIt contains revolutionary information about marketing that may have a&nbsp;<u>dramatic<\/u>&nbsp;impact on your business moving forward.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t<strong><a href=\"http:\/\/e-coachingsystem.com\/\">Click here<\/a><\/strong>&nbsp;if you haven't watched it yet.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tAnd if you did watch it, I deeply apologize about the fact that you will NEVER look at the FedEx logo the same way again :)<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t<strong>Today, I want to emphasize a few of the major points the video made, such as the actual purpose of marketing.<\/strong><\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tThe video said it's supposed to help facilitate your prospects'&nbsp;<u>decision-making<\/u>&nbsp;process.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tRemember last week I said that prospects shop value... NOT price.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tI emphasized the fact that prospects are&nbsp;<u>always<\/u>&nbsp;looking for the best deal!<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t<strong>Well, that's the purpose of marketing... to help prospects determine who is really offering them the best deal.<\/strong><\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tThat's \"facilitating their decision-making process.\"<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tBut those are really big words, so think of the purpose of marketing in simpler terms.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tIt's entering the conversation taking place in the head of your prospect.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tOr here's another way to look at it... marketing's job is to answer the number one question on your prospect's mind... at just the right time.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t<strong>Now, compare your current marketing to this standard and see if it meets these critical criteria.<\/strong><\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tLook at your website and see if it does this.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tFor 99.9% of business today, it doesn't even come close!<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tTo determine how likely your marketing is to convert, simply fill out my&nbsp;<strong><a href=\"https:\/\/%5Byour%20domain%5D\/evaluator\/\">Conversion Equation Evaluator<\/a><\/strong>.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tOnce completed, you will know with 100% certainty whether your current marketing will be successful at converting prospects and closing more sales for your business... AND whether your current marketing will actually make you money or not!<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t<strong>If your marketing fails the evaluation process, you will know WHY... and you will know EXACTLY what to do to correct it so it never fails again.<\/strong><\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tAfter calculating your marketing conversion level, I can show you exactly what to do with your website and marketing collateral that could double or triple the number of prospects who respond to your marketing.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t<strong>Just schedule a&nbsp;<a href=\"https:\/\/%5Byour%20domain%5D\/coaching\/\">complimentary meeting<\/a>&nbsp;with me.<\/strong><\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tNext week, let's discuss the 3 fundamentals of marketing that will enable your business to begin to dominate your entire market while out-selling your competition.<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\tHave a great week!<\/p>\r\n\t\t\t<p style=\"font-family: arial, verdana, sans-serif; font-size: 14px; margin-bottom: 20px;margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t{{user_first_name}}<\/p>\r\n\t\t\t<p style=\"margin-top: 0; margin-bottom: 1rem; margin-left: 10px; margin-right: 10px;\">\r\n\t\t\t\t&nbsp;<\/p>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>","templateId":"default__6037a0a8583a7__1230002359__99142_index166257470313850521230004719"}