Hi  {first_name},
 
I've been researching {company}  and noticed that you have recently started this business. 
 
The reason this prompted me to reach out to you is that my company, American Merchant Center, provides business's like yourself the ability to accept Credit Cards at a substantially discounted rate starting at 0.25%. 
 
We have been in business for over 20 years now. I believe I can help you increase your sales and save you thousands of dollars in fees every year which will put more money in your pocket. 
 
One of the biggest merchant processing company's, Square, charges 2.6% per transaction. I can beat that by over 1% per transaction which comes out to a substantial amount of money in the long run. 
 
When would be a good time for a 5-minute exploratory call,  {first_name} ?
 
Sincerely,

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