{company} 
Attn:  Agency Principal,
 
Only 20% of the commercial accounts in any marketing area generate about 80% 
of the premiums written. These are the kind of accounts that while you may have some,
the vast majority are held by other agencies operating in your same area.  If your producer
does not have a strategy to  "get through their door on a favorable basis (and have "the
right things to say"
)
, they will never even get the chance to bid! 

We are looking for one commercial agency in the {city} area that wants to "CRUSH" the
competition
with a system that will give their producers the distinct advantage.

Tell me, "if you were the holding agent of a "key" account like this one, would you want
a competitor to approach the buyer with this?:
 

CHECK THIS OUT!

 
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