Good morning {first_name},

I recently got a letter asking me about trading in my 2012 for a new 2016 - and that got me to thinking: there must be a bunch of people who got a letter like mine!

I'd love to talk to you quickly about that - please call me at (480) 568-6250 or just reply to this email - let's make a deal, or better yet, a "mutually beneficial" deal!

Take care,

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