Hi {first_name},

I don’ know if you read my last email I sent you last week…..

I was searching for {Category} on Google in {city} and noticed your website was not on the first page for that keyword phrase. After doing some additional research I discovered your rankings have been going down over the past few months and while you have a number of keywords indexed in Google, most don’t appear on the first page. While researching your site further, I also found that your backlinks have slowed down in recent months.

A backlink is when another website points to your site. Backlinks are the backbone of an effective online strategy. When other websites point to your website, it tells the search engines your site is important and should be considered when potential customers are searching for important keyword phrases that reflect your business.

My name is Randy Eaton, I’m the owner of Audience Boost, a leading online marketing company in the Pacific Northwest. I would like to talk with you about your keyword ranking report, is this number: {phone} the best way to reach you?

Cheers,
Randy
Phone: 800.979.1449