Subject: I made this for you

Hi there,

I was browsing your ____ industry, trying to help a client and landed on your website. I noticed that you had some critical mistakes with your website that is costing you money because your competitors have it and you don’t.

I made a short, personal video for you to show you what I’m talking about.

*SCREENSHOT WITH VIDEO PLAY ICON*

Who is the best person on your team to send this to?