Hi There,

So, what’s the big buzz about?

On June 22, 2016 Google announced that ads would be coming to the local search result pack. Instead of 3 map listings there will be 1 Adwords listing + 2 organic listings. Here is an example.

When you search on Google, you’ll undoubtedly notice the sponsored links on the top, bottom, and right hand side of the page.

These are examples of Adwords. These text ads, are advertisements from companies just like yours that pay for each click to their website.

How does this affect your local business?

Well, for a couple of reasons:

1. 33% of the local ad space can now be paid for

2. Local Search Engine Optimization (SEO) is even more difficult. The “3-pack” was already difficult to have your business included in

3. Any business can get an extremely prominent space in the local search result by simply paying for it

The local search pack is extremely effective at driving new business, and that is why you are receiving this letter today…

Every business is looking to increase sales

...And increasing sales and traffic is what I specialize in.

I drive highly targeted traffic through proven Google Adwords strategies straight to your business.

And the best part?

This type of marketing is extremely cost effective!

For as little as $5 spent on a daily ad spend budget, we can increase the amount of traffic to your website.

After noticing your business through Google’s search, I feel that you would benefit tremendously from a well calculated Adwords campaign...

Which is great because I am looking to expand a few more clients to my Adwords portfolio!

I look forward to hearing from you so we can discuss the details of changing the way you do business online.

Sincerely,

Peter Phillipps
Toll Publishing Group
985 231 0936