Hey {first_name},
 
With shows like Fixer Upper and Flip or Flop on the rise, investing in a home in need of
repair to sell it for profit has become all the craze.
 
If you’re thinking about jumping on the flipping bandwagon, here are a few factors to
consider when searching potential properties to invest in:
 
1. The worst home in the best neighborhood
 
Make sure the price of the home is below its value in the local market. Try to buy the
worst house in a great neighborhood, versus the best house in a less desirable one.
The worst house in a great neighborhood has nowhere to go but up in value due to
the value of the other homes in the area.
 
2. Location, location, location
 
Homes in a good school district sell more quickly, as do those in cities with rising real
estate sales and employment growth. Don’t speculate about up and coming
neighborhoods; you want this house sold fast.
 
3. Close to where you live
 
If you’re doing it right you’ll be traveling to the property often, if not every day. If
it’s far from where you live you may feel less inclined to go as often as you should.
And if you’re not getting the work done it’ll cost you mortgage payments and
ongoing maintenance costs to keep a house that isn’t ready to be on the market.
 
4. Sound Condition
 
Bring someone knowledgeable about building, electric, and plumbing to determine if
the building is structurally sound. A lot of money may need to go towards
components that aren’t visibly in need of repair ie. the HVAC system. Make sure you
know which updates and repairs you can afford to fix and which renovations will
increase the selling price of the house.
 
5. The Right Fixes
 
A home with old carpet and wallpaper may be cheap and easy to update. Other
improvements – like a new roof or windows - require more serious time and cash.
 
Although you can search the web and find plenty of good potentials for sale, never buy a
house without seeing it first. An online photo gallery only tells part of the story.
 
Talk to me so I can guide you through the process and show you only the best candidates.
With a thorough investigation on a property, I’ll ensure your next move is a flip, and not a
flop.
 
Here’s to buying low and selling high,
 
{email_signature} 
 
Note: With any investment or reno, the key to keeping profits high are to stay on budget. In
my next email, I’ll share with you my secrets for keeping your reno costs low - you don’t
want to miss it.

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