Hey {first_name}, 

Our records indicate that your Homeowners Insurance policy is coming up for renewal and I would like to try to earn your business. Even if you have received a Homeowners proposal from Farmers Insurance in the past, the rates and options are always changing so I may have a better plan for you now. It's quick and easy to get a proposal with Farmers Insurance and of course you are under no obligation - so you have nothing to lose. 

All the best to you!
 

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