Hi {first_name},

Here is another wallet destroying mistake...

#2 Not Understanding Your Loan Options

As you might imagine, this one is big.

Even people who have a mortgage often do not understand how it works exactly.

Here’s are the key factors…

To help you out even more, I am going to sprinkle in a few money saving tips here & there. My gift to you :)

So first of all a mortgage is made up of 4 constituent parts…  

1. Principle

2. Interest

3. Taxes

4. Insurance

PITI for short. And each of them play a different role.

Well… a mortgage will also have a small of mountain of paperwork to get through, but a mortgage professional will help you get through it in no time.

I'd be happy to help, so if you'd like to take me up on that, schedule a time here:  (INSERT ONLINE SCHEDULING LINK HERE)

Ok so the two parts that you already know quite a bit about are Principal and Interest.

They are the most discussed and often other details get overlooked.

I’ll cover interest in an upcoming email.

Here is a common mistake many, many people make -- they go chase after the lowest interest rates.

This is a BAD idea.

Why?

Well, because the people who lend you the money know that it is pretty much the only thing on a borrower’s mind (read YOU).

They are dangling a carrot.
 

So if you’re not feeling like a donkey…

Here’s a tip...

Shopping around for the best mortgage rate is a huge mistake… most lenders will tell you how low their rates are, but forget to mention that they have "hidden" charges.
 

You need a good, honest lender (which means understanding how they work on a deep level) instead.

How?

Schedule a call with me here: (INSERT ONLINE CALENDAR LINK HERE).

I know the lenders (and their terms and conditions, even the fine print) and will get you the best deal.

Anywho.

I have a great little “secret” tip that could save you a considerable amount of money in taxes, IF done the correct way.

Be on the lookout for that in the next email where I'll reveal it to you.

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